Shopify Store Launch Checklist: What to Check First

Products and content

Check every title, price, variant and image. Make sure descriptions answer the questions customers ask most.

Payments and shipping

Place a test order, confirm your payment methods, and check shipping rates for each region you serve.

Policies and trust

Add refund, shipping, privacy and contact pages, and link them in your footer.

Mobile and speed

Test the full buying path on a real phone. Compress large images and remove apps you don't use.

Tracking

Connect your analytics before launch, so you have data from your very first visitor.